Warning: mktime() [
function.mktime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
41
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
50
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
52
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
54
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
55
Warning: mktime() [
function.mktime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
41
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
50
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
52
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
54
Warning: date() [
function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in
/data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line
55
posted on
Warning: mktime() [function.mktime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 41
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 50
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 52
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 54
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 55
9 July 2009 at
Warning: mktime() [function.mktime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 41
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 50
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 52
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 54
Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /data/4/0/1/57/327709/user/333901/htdocs/blog/wp-includes/functions.php on line 55
2:20 pm
I’ve just watched a fantastic webinar, hosted by Hubspot, on using Social Media to market your company. If you haven’t signed up for a Hubspot webinar yet, be sure to check them out soon. For those who missed it, here is a step by step guide to getting on the social media track:
Step 1: Why Bother? Social Media Marketing, or “Inbound Marketing” has re-invented the way we promote and advertise our companies and products. Previously, says Rick Burnes of Hubspot, we were hit over the head with advertisements on television, radio, newspapers and magazines. Unlike this previous sledgehammer, modern marketing relies on drawing people in - like a magnet. Inbound Marketing concentrates on finding website visitors through Blogging, Social Media, SEO, et - and driving them to your website, eventually creating new customers. Inbound Marketing is not only cheaper than previous methods of advertising, but it also relies on intelligence and creating content that is helpful to targeted consumers.
Step 2: Jump in! In the “Old Days” of web marketing, people relied solely on search engines to find information. Now, Social Media Markets have claimed targeted advertising, and viral campaigns as great success stories. Unlike the older methods you really need to invest time not money. So if you haven’t started yet, start now! Jump in, register a Twitter profile and pull together a Facebook page. For more information on setting up Facebook Pages, click here.
Step 3: Listen, Listen More, Build Relationships, Share Content : Sounds easy? It is. But be patient. Don’t expect to start pitching your product on the first day. Burnes use a great metaphor by comparing Social Media sites to a cocktail party or business networking event. You don’t enter a room and launch into your elevator pitch. You need to get information and listen first, then look for your window to offer advice. The pitch comes later, after building trust. To listen, follow conversations on Twitter, Linked In, Yahoo Q&A and wait for the opportunity.
Step 4: No link = No Leads Always link and refer! When offering information, offer a link to a resource, preferably one on your site. Always remember to drive traffic back to your site - and remember to build content that is valuable to your audience and perspective clients. When you have flushed out your content, focus on distribution.
Step 5: Convert Website Visitors to Potential Leads Add calls to action in your content. Link to pages where you can capture user info on a form, and make sure you track this progress. Use the following Hubspot websites to grade your website, your facebook and your twitter accounts.
Check out the slides from the presentation here.
Filed under: Media
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